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Apple Launch iLaunch for Launching Products

March 12th, 2007
Apple Unveils New Product-Unveiling Product

The Onion

Apple Unveils New Product-Unveiling Product

SAN FRANCISCO—Apple claims the iLaunch can garner the same amount of press attention as a major scientific discovery, high court ruling, celebrity meltdown, or natural disaster at 200 times the speed of a traditional media-fostered launch.

Thanks Andy for pointing me in the direction of this.

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