Consumer Generated Media Campaigns are Only for the Cool Youth Brands right?

March 21st, 2007

Wrong! Take a look at this campaign by Intuit the company that creates Quicken and Tax Turbo software. It doesn’t get more dull than accounting and tax software, but they have come up with a very interesting campaign.

Tax Rap

Do you recognise this guy?

That’s right, they’ve brought Vanilla Ice out of retirement. Ice, Ice baby.

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