Joost is the new baby from the clever guys that brought us Kazaa and then Skype. It has been known as The Venice Project until now and is basically TV on demand on your computer but will no doubt leverage their established credentials in building huge online communities. This is how they explain it:

Joost™ is a new way of watching TV on the internet, which uses new and established technologies to provide the best of both the internet and TV worlds. We’re in the process of making it as TV-like as we can, with programmes, channels and adverts. You can also see some things that we think will enhance the TV experience: searching for programmes and channels, for example, as well as social features like chat. There are many more new features to come!

This is a significant step towards what I referred to as TV 2.0 in a previous post.

I’ve got a beta account so will post my experience once I have had a chance to play with it.

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